Biography
Dr Ibrahim Abosag is a lecturer in international marketing and management at Manchester Business School, which he joined in December 2005. Prior to this Ibrahim was a lecturer at Hull University Business School where he taught courses on undergraduate and postgraduate programmes as well as supervising MSc Marketing dissertations. Ibrahim gained his PhD from the University of Nottingham. His doctoral thesis was on the area of cross-cultural relationship marketing focusing on business-to-business relationships. He has participated in a number of important conferences in the area of relationship marketing, consumer behaviour and cross-cultural management. Ibrahim reviews papers for various journals as well as review applications for ESRC. He also reviews papers and chairs sessions for different marketing and management conferences. He has been invited to give lectures on cross-cultural relationship marketing at different universities in the UK and internationally. Ibrahim has also worked as a consultant for medium size firms in the UK. He has taught on courses for undergraduate, graduate and doctorate students.
Marketing, International Marketing, Cross-Cultural Relationship Marketing and Research Methods.
Dr Abosag's research interest focuses on the cross-cultural issues associated with relationship marketing. These include theoretical and methodological issues. Other research interests include international marketing and international consumer behaviour, in particular customer macro-boycotting behaviour. Currently, Dr Abosag is undertaking research projects with academics in the UK and overseas. In his research, he uses qualitative and quantitative techniques. Most of his researches involve the use of structural equation modelling using LISREAL. Dr Abosag supervises PhD students who focus on the international/cross-cultural aspects of marketing.
Conference presentations- Gruber, T., Alexander Reppel, Abosag, I. & Isabelle Szmigin 2008, 'Cross-National Comparison of Attributes and Qualities of Effective Customer Contact Employees during Face-to-Face Complaint Handling Encounters – A Kano Study of British and Saudi-Arabian Complainants', 6th Customer Research Academy Workshop Conference (CRAWS), Manchester, UK.
- Abosag, I. & Alshumaimeri, A 2006, 'Conceptualising and Measuring the Antecedents of Et-Moone', Academy of Marketing Annual Conference.
- Abosag, I. & Abou Aish, E 2005, 'Boycotting Behaviour Drives in the Egyptian Market', Academy of Marketing Annual Conference.
- Abosag, I. 2004, 'Using Cultural Values to Understand Interpersonal and Inter-Firm Relationship Development: the case of Saudi Arabia', Academy of Marketing Annual Conference.
- Abosag, I. & Alshumaimeri, A 2004, 'Relationship Marketing in Saudi Arabia: further investigation into Et-Moone concept', of Marketing Annual Conference.
- Abosag, I., Tynan, C & Lewis, C 2002, 'Cultural Values and Relationship Marketing: the Saudi Arabian perspective', Multicultural Marketing Conference.
- Abosag, I., Tynan, C & Lewis, C 2002, 'Relationship Marketing: the interaction of cultural value dimensions', Academy of Marketing Annual Conference.
- Tynan, C, Lewis, C & Abosag, I. 2001, 'Developing a Cross-cultural View of Relationship Marketing', World Marketing Congress.
- Abosag, I. 2000, 'Cross-culture Marketing: the link between national/cultural values and relationship marketing', Academy of Marketing Annual Conference.
Other peer reviewed publications- Abosag, I. 2006, 'The Commitment-Trust Theory: The British and Saudi Arabian Cross-National Perspective', vol. forthcoming.
- Abosag, I. 2006, ''The Development of Trust and Commitment within Relationship Life-Cycle in Saudi Arabia', vol. forthcoming.
Other peer reviewed publications- Abosag, I. 2006, 'The Commitment-Trust Theory: The British and Saudi Arabian Cross-National Perspective', vol. forthcoming.
- Abosag, I. 2006, ''The Development of Trust and Commitment within Relationship Life-Cycle in Saudi Arabia', vol. forthcoming.
Conference presentations- Gruber, T., Alexander Reppel, Abosag, I. & Isabelle Szmigin 2008, 'Cross-National Comparison of Attributes and Qualities of Effective Customer Contact Employees during Face-to-Face Complaint Handling Encounters – A Kano Study of British and Saudi-Arabian Complainants', 6th Customer Research Academy Workshop Conference (CRAWS), Manchester, UK.
- Gruber, T., Alexander Reppel, Abosag, I. & Isabelle Szmigin 2008, 'Preferred Attributes and Qualities of Effective Customer Contact Employees during Face-to-Face Complaint Handling Encounters - A Cross-National Comparison Study', Society for Marketing Advances Conference, St. Petersburg, FL, USA.
- Abosag, I. & Alshumaimeri, A 2006, 'Conceptualising and Measuring the Antecedents of Et-Moone', Academy of Marketing Annual Conference.
- Abosag, I. & Abou Aish, E 2005, 'Boycotting Behaviour Drives in the Egyptian Market', Academy of Marketing Annual Conference.
- Abosag, I. 2004, 'Using Cultural Values to Understand Interpersonal and Inter-Firm Relationship Development: the case of Saudi Arabia', Academy of Marketing Annual Conference.
- Abosag, I. & Alshumaimeri, A 2004, 'Relationship Marketing in Saudi Arabia: further investigation into Et-Moone concept', of Marketing Annual Conference.
- Abosag, I., Tynan, C & Lewis, C 2002, 'Cultural Values and Relationship Marketing: the Saudi Arabian perspective', Multicultural Marketing Conference.
- Abosag, I., Tynan, C & Lewis, C 2002, 'Relationship Marketing: the interaction of cultural value dimensions', Academy of Marketing Annual Conference.
- Tynan, C, Lewis, C & Abosag, I. 2001, 'Developing a Cross-cultural View of Relationship Marketing', World Marketing Congress.
Other peer reviewed publications- Abosag, I. 2006, 'The Commitment-Trust Theory: The British and Saudi Arabian Cross-National Perspective', vol. forthcoming.
- Abosag, I. 2006, ''The Development of Trust and Commitment within Relationship Life-Cycle in Saudi Arabia', vol. forthcoming.
Conference presentations- Gruber, T., Alexander Reppel, Abosag, I. & Isabelle Szmigin 2008, 'Cross-National Comparison of Attributes and Qualities of Effective Customer Contact Employees during Face-to-Face Complaint Handling Encounters – A Kano Study of British and Saudi-Arabian Complainants', 6th Customer Research Academy Workshop Conference (CRAWS), Manchester, UK.
- Gruber, T., Alexander Reppel, Abosag, I. & Isabelle Szmigin 2008, 'Preferred Attributes and Qualities of Effective Customer Contact Employees during Face-to-Face Complaint Handling Encounters - A Cross-National Comparison Study', Society for Marketing Advances Conference, St. Petersburg, FL, USA.
- Abosag, I. & Alshumaimeri, A 2006, 'Conceptualising and Measuring the Antecedents of Et-Moone', Academy of Marketing Annual Conference.
- Abosag, I. & Abou Aish, E 2005, 'Boycotting Behaviour Drives in the Egyptian Market', Academy of Marketing Annual Conference.
- Abosag, I. 2004, 'Using Cultural Values to Understand Interpersonal and Inter-Firm Relationship Development: the case of Saudi Arabia', Academy of Marketing Annual Conference.
- Abosag, I. & Alshumaimeri, A 2004, 'Relationship Marketing in Saudi Arabia: further investigation into Et-Moone concept', of Marketing Annual Conference.
- Abosag, I., Tynan, C & Lewis, C 2002, 'Cultural Values and Relationship Marketing: the Saudi Arabian perspective', Multicultural Marketing Conference.
- Abosag, I., Tynan, C & Lewis, C 2002, 'Relationship Marketing: the interaction of cultural value dimensions', Academy of Marketing Annual Conference.
- Tynan, C, Lewis, C & Abosag, I. 2001, 'Developing a Cross-cultural View of Relationship Marketing', World Marketing Congress.
- Abosag, I. 2000, 'Cross-culture Marketing: the link between national/cultural values and relationship marketing', Academy of Marketing Annual Conference.
Other peer reviewed publications- Abosag, I. 2006, 'The Commitment-Trust Theory: The British and Saudi Arabian Cross-National Perspective', vol. forthcoming.
- Abosag, I. 2006, ''The Development of Trust and Commitment within Relationship Life-Cycle in Saudi Arabia', vol. forthcoming.
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