Dr Axèle Giroud

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Profile photo of: Dr Axèle Giroud Email: Show Email Address
Position: Senior Lecturer in International Business and Management
Personal home page: https://php.portals.mbs.ac.uk/agiroud.aspx
Academic unit: People, Management and Organisations


Dr Axele Giroud is Reader in International Business at Manchester Business School. She is President of the Euro-Asia Management Studies association, and was Director of the MSc in International Business and Management until 2012. She has previously worked in the University of Paris I, Pantheon-Sorbonne, and Bradford University School of Management. Her research interest cover issues of multinational firms strategies, knowledge transfer, linkages in host economies and economic development. Dr Giroud is frequently invited as an expert for international seminars (notably some organised by DFID, the World Bank and the United Nations). She has published extensively in academic journals (notable International Business Review, Management International Review, World Development, Asian Business and Management) and has completed several research reports for major organisations such as the Japanese Bank for International Cooperation, the British Department for International Development, the ASEAN Secretariat, and the United Nations. She sits on the editorial board of three academic journals.

Research Interests

Keywords: MNEs, Knowledge Transfer, Linkages and FDI Impact in Host Economies, International Strategies of Firms, Business in Asia
The main research themes I am developing link theoretical concepts from the international economics literature, together with theoretical aspects of the international business literature, and in particular those of the management of the multinational firms, inter- and intra-firms knowledge exchange and linkages, and business in emerging markets with a focus on Asia. I am well published and recognised as an experts for the topics of 1) MNEs linkages in host economies; 2) FDI, economic development and regionalisation; 3) multinational firms buyer-supplier relations; 4) inter- and intra-firms knowledge transfer and acquisition; 5) business in emerging markets and in Asia.
Research topic 1: MNEs, FDI and Impact on Host Economies
Sub-topic A: MNEs Linkages in Host Economies
Sub-topic B: Foreign Direct Investment, Economic Development and Regionalisation
Research topic 2: International Strategies of Firms
Sub-topic A: Multinational firms buyer-supplier relations
Sub-topic B: Multinational firms technology transfer and acquisition
Research topic 3: Business in Asia
Editorial Board Membership of Major International Business Journals
  • International Business Review
  • Asian Business and Management
  • International Journal of Emerging Economies

Programme involvement

Specialist fields




Publication summary




Working papers

LCMNTitleYear published
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Showing 59 publication(s)


  • Najafi Tavani, Z., Zaefarian, G., Henneberg, S. C., Naude, P., Giroud, A., & Andersson, U. (2015). Subsidiary Knowledge Development in Knowledge Intensive Business Services: A Configuration Approach. Journal of International Marketing. DOI: 10.1509/jim.14.0150. Publication link: 7381e1b6-4292-4591-8acc-13086f97787f
  • Giroud, A., Ha, Y. J., Yamin, M., De Beule, F. (Ed.), & Nauvelaerts, Y. (Ed.) (2015). Subsidiary Innovation in South Korea. In Innovation and Creativity: The Driving Force of Europe’s Future Economy?.. Publication link: 059f4546-aa56-48a6-a3ef-87f28bdc9078


  • Giroud, A., Hasegawa, H. (Ed.), & Noronha, C. (Ed.) (2014). Management in Malaysia. In Asian Business and Management: Theory, Practice and Perspectives. Basingstoke, New York: Palgrave Macmillan . . Publication link: 2988eeeb-4b03-4e28-a2a2-ad4f1d2bbfd2
  • Giroud, A., Redding, G. (Ed.), & Witt, M. (Ed.) (2014). Multinational Enterprises in Asian Business Systems. In Oxford Handbook of Asian Business Systems. Oxford: Oxford University Press. . Publication link: 47f5ea0f-6836-409a-81ad-702596f9f20b
  • Giroud, A., Jung Ha, Y., & Yamin, M. (2014). Foreign subsidiaries' internal and external R&D cooperation in South Korea: Explanatory factors and interaction. Asian Business and Management, 13(3), 227-256. DOI: 10.1057/abm.2014.8. Publication link: 57dce1ad-6260-4ac3-ae58-740a7a2bbaf8


  • Giroud, A., Ha, Y. J., & Yamin, M. (2013). Innovation initiative within foreign subsidiaries in South Korea: Determinants and outcomes. In Innovation and Creativity: Pillars of the Future Global Economy|Innov. and Creat.: Pillars of the Future Global Econ.. (pp. 223-241). Cheltenham: Edward Elgar Publishing Ltd. DOI: 10.4337/9781781004326.00014. Publication link: c3c2d920-5e26-4852-8d4b-e9e032fb9003


  • Giroud, A., Mirza, H., & Wee, K. H. (2012). South-south foreign direct investment: Key role of institutions and future prospects. In Handbook of Institutional Approaches to International Business|Hand. of Institutional Approaches to Int. Business. (pp. 365-381). Cheltenham, Northampton: Edward Elgar Publishing Ltd. . Publication link: 25a13c26-f13e-4821-a181-f4359bb27b8c
  • Giroud, A., Ha, Y. J., Yamin, M., & Ghauri, P. (2012). Innovation policy, competence creation and innovation performance of foreign subsidiaries: The case of South Korea. Asian Business and Management, 11(1), 56-78. DOI: 10.1057/abm.2011.27. Publication link: 326f0961-2b28-4814-b91a-0f215734e70c


  • Zander, L., Mockaitis, A. I., Harzing, A. W., Baldueza, J., Barner-Rasmussen, W., Barzantny, C., ... Viswat, L. (2011). Standardization and contextualization: A study of language and leadership across 17 countries. Journal of World Business, 46(3), 296-304. DOI: 10.1016/j.jwb.2010.07.009. Publication link: 1c9f4361-82c8-4878-8033-e7da9de738db
  • Giroud, A., & Zheng, C. (2011). Towards an extended international HRM model for emerging multinational enterprises. In World Academy of Science, Engineering and Technology|World Acad. Sci. Eng. Technol.. (Vol. 77, pp. 92-100). Publication link: 5d5d21ef-d956-40fd-a066-452dc8355567


  • Giroud, A., Mirza, H., Gugler, P. (Ed.), & Chaisse, J. (Ed.) (2010). MNEs’ Linkages in Southeast Asia. In Competitiveness of the ASEAN Countries: Corporate and Regulatory Drivers. (pp. 82-102). Cheltenham: Edward Elgar. . Publication link: f89127c5-cd56-4397-9156-91542f2527b8
  • Harzing, A-W., Giroud, A., & et, A. (2010). What’s in a name? Cross-country differences in preferred ways of address for university teachers. AIB Insights, 10(3), 3-8. . Publication link: ec6f73ad-e998-46d1-a1ec-9482abfaf0ca
  • Simona, G-L., & Giroud, A. (2010). Does the East learn from the West? How Polish automotive suppliers learn from Western MNEs’. Journal of East-West Business, 15(3&4), 271-294. . Publication link: 7799efd1-929f-42ad-a7ea-b4a6646bc69f


  • Harzing, A. W., Baldueza, J., Barner-Rasmussen, W., Barzantny, C., Canabal, A., Davila, A., ... Zander, L. (2009). Rating versus ranking: What is the best way to reduce response and language bias in cross-national research?International Business Review, 18(4), 417-432. DOI: 10.1016/j.ibusrev.2009.03.001. Publication link: e016ea6e-fc00-49f2-9b6c-ad2218354491


  • Giroud, A. (2008). Book Review: Transnational Corporations and Local Firms in Developing Countries: Linkages and Upgrading. Transnational Corporations, 17(1), 165-169. . Publication link: c867b618-fb56-40a2-aeb3-5e6280319b6f


  • Giroud, A. (2007). Government Policies Towards FDI across East and Southeast Asia: A Comparative Review of Business Policies Encouraging Inter-firm Relationships between MNEs and Local Firms. In H. W-C. Yeung (Ed.), Handbook on Research in Asian Business. (pp. 266-284). Cheltenham: Edward Elgar. . Publication link: 8c88980e-1588-4c5d-824e-3cf34b8b7d46


  • Giroud, A., & Mirza, H. (2006). Factors determining supply linkages between transnational corporations and local suppliers in ASEAN. Transnational Corporations, 15(3). . Publication link: 6a708286-5d17-4a56-b86b-93bb326d6bad
  • Giroud, A., Tavares, A. (Ed.), & Teixeira, A. A. C. (Ed.) (2006). Is government support really worth it? Developing backward linkages in Malaysia. In Multinationals, Clusters and Innovation: Does Public Policy Matter?. (pp. 179-198). Basingstoke, U.K.: Palgrave Macmillan . . Publication link: 703e48cd-486f-44d3-8199-395a1da0f4ff
  • Mirza, H., Giroud, A., & Söderman, S. (Ed.) (2006). The Impact of Foreign Direct Investment on the Economic Development of ASEAN Economies. In Emerging Multiplicity: Integration and Responsiveness in Asian Business Development. (pp. 151-179). Palgrave Macmillan . . Publication link: 864b29a3-759a-426f-a6c4-f5f7650d2555
  • Giroud, A., & Mirza, H. (2006). Multinational enterprise policies towards international intra-firm technology transfer: The case of Japanese manufacturing firms in Asia. East Asia, 23(4), 3-21. DOI: 10.1007/BF03179657. Publication link: 32b300da-f4f9-4cf1-a5e1-5bd71f0e2db5


  • Giroud, A., Mohr, A. T. (Ed.), & Yang, D. (Ed.) (2005). Vietnam in the Regional and Global TNC Value Chain. In Multinationals and Asia: Organizational and Institutional Relationship. (pp. 36-53). London, New York: Routledge-Curzon. . Publication link: 0f6768fb-d769-4319-997c-1dffe56bda6e
  • Giroud, A., Mohr, A. T., & Yang, D. (2005). Introduction: Multinationals and Asia: Organisational and institutional relationship. In Multinationals and Asia: Organizational and Institutional Relationships|Multinatl. and Asia: Organ. and Institutional Relatsh.. (pp. 1-9). London, New York: Routledge Taylor & Francis Group. DOI: 10.4324/9780203482964. Publication link: 55dca441-5041-478c-bc85-0e782d31a31e


  • Giroud, A., & Bartels, F. A. N. F. (Ed.) (2004). FDI and the Rise of Cross-Border Production Networks in Southeast Asia. In The Future of Foreign Investment in Southeast Asia. (pp. 104-124). London, New York: Routledge-Curzon. . Publication link: 9f6b92ce-b5b2-404d-8f9b-f4ff71083d91
  • Mirza, H., & Giroud, A. (2004). An analysis of benefits from FDI in ASEAN economies with special reference to Vietnam. Asian Development Review, 21(1), 66-98. . Publication link: cdd0e661-bfcf-4ea1-accc-077beded3622
  • Mirza, H., & Giroud, A. (2004). Regional integration and benefits from foreign direct investment in ASEAN economies: The case of Viet Nam. Asian Development Review, 21(1), 66-98. . Publication link: 2bffdabb-3df8-4bbb-ac98-3e8fd0509d12


  • Giroud, A. (2003). Transnational Corporations, Technology and Economic Development: Backward Linkages and Knowledge Transfer in South East Asia. Cheltenham: Edward Elgar.. Publication link: 71d69b00-ab37-48dd-bed0-55e9ada0716e


  • Mirza, H., Giroud, A., Mohr, A. T., & Yang, D. (2002). Competition and Cooperation in Asia and Europe: Corporate and Government Perspectives and Strategies. Bradford: Bradford University School of Management.. Publication link: f8d7274a-365c-4e71-b96a-a39f15218a4f


  • Giroud, A. (2000). Japanese transnational corporations' knowledge transfer to Southeast Asia: The case of the electrical and electronics sector in Malaysia. International Business Review, 9(5), 571-586. . Publication link: c5dfecef-c29c-4c5a-9be8-86a3afbbb529


  • Giroud, A., & SG Lee, P-B. R. (Ed.) (1999). Upgrading Endogenous Production Capabilities in LDCs: an Evaluation of Information Flows between TNC Subsidiaries and their Local Suppliers. In The Global Integration of Europe and East Asia: Studies of International Trade and Investment. (pp. 54-74). London: Edward Elgar. . Publication link: c39aeec0-31fe-4777-8ee4-97eb12140a4f
  • Mirza, H., Bartels, F., Giroud, A., & Roger Strange, J. S. A. C. M. (Ed.) (1999). Foreign Direct Investment in ASEAN: A Contemporary Perspective. In The European Union and ASEAN: Trade and Investment Issues. (pp. 33-62). Basingstoke, New York: Macmillan. . Publication link: b89eb5ab-ac69-42f9-97fe-b5491c38dc62
  • Giroud, A., & Warner, M. (Ed.) (1999). Manufacturing in Asia Pacific. In Regional Encyclopedia of Business & Management: Management in Asia Pacific, Volume 2. (pp. 156-167). London: Business Press, Thomson Learning. . Publication link: badec0dd-c555-4bf7-9e08-be59ef977fca
  • Giroud, A., & Warner, M. (Ed.) (1999). Manufacturing in Emerging Countries. In Regional Encyclopedia of Business & Management: Management in Emerging Countries, Volume 3. (pp. 129-139). London: Business Press, Thomson Learning. . Publication link: 69e180e0-6e9a-41ef-bfc0-4fd054623713