Dr Anna Goatman

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Position: Senior Lecturer
Academic unit: Management Sciences and Marketing
 

Biography

Anna joined Manchester Business School as a Lecturer in Marketing in September 2008, and currently teaches and co-ordinates a wide range of courses including BMAN31312 Services Marketing, BMAN30021 Marketing, BMAN20390 Marketing Foundations and Applications, and BMAN10780 Business and Management Skills. Before joining the academic staff, Anna was a postgraduate student at UMIST and MBS where she successfully completed an MSc and PhD in Marketing. She also holds an MSc in Business Management and a BEng in Integrated Engineering from the University of Hull.

Research Interests

Not-for-profit Marketing

Services Marketing

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Teaching interests

BMAN31312 Services Marketing
BMAN30021 Marketing
BMAN20390 Marketing Foundations and Applications
BMAN10780 Business and Management Skills

Showing 2 publication(s)

2016

2011