Professor Nitin Sanghavi

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Profile photo of: Professor Nitin Sanghavi Email: Show Email Address
Position: Professor of Retail Marketing
Academic unit: Marketing, Operations Management and Service System
 

Biography

Nitin Sanghavi is Professor of Retail Marketing and Strategy at Manchester Business School (MBS). Nitin joined MBS in 1985, after holding senior positions in buying, merchandising, operations and commercial areas for a number major retail and retail-related organisations in the UK and overseas. He has since taught on and directed a range of executive education programmes for retail, retail-related, service and fmcg organisations, as well as teaching on Full-time and Executive MBA programmes. Nitin has also held / currently holds a number of visiting appointments at universities around the world, including, Professor of Retailing at Kobe University (Japan); Visiting Fellow at Monash University (Australia); Visiting Professor at University of Texas (USA), Visiting Speaker at both University of Georgia (USA) and University of St Gallen (Switzerland), Visiting Professor at University of RennÃs (France),Visiting Scholar/Professor at Harvard Business School (USA) and Visiting Professor at Great Lakes Institute of Management (India).

Nitin has published widely on retail strategy, franchising, internationalisation, and consumer marketing, and is a frequent speaker at several national and international conferences. He is/hasbeen a fellow of the Royal Society of Arts, Commerce and Manufacturing, a member of the International Society of Franchising and American Collegiate Retail Association, special advisor to the British Council and Commonwealth Secretariat, and special advisor on retailing to the World Bank. Nitin also acts as a non-executive director for several retail and retail-related organisations in Europe and India (including both the largest department store and rural retail chains in India), is strategy advisor to the boards of several blue-chip retail and service organisations, and is the founder and director of the MBS Retail Centre - one of the largest providers of retail executive education in the world, operating across five continents and in more than 40 countries.

Nitin was given the Retail Leadership Award and an award for Retail Excellence by the Asia Retail Congress in 2008 and 2009 and now sits on the Council of the Asia Retail Congress.

Research Interests

1. Impact of culture on consumer behaviour, marketing strategies, and brand perceptions;

2. Retail marketing and strategy;

3. International marketing and business Management (special focus on retail / service business);

4. Retail franchising (with international perspective);

5. Branding (internal/external) and its impact on business performance;

6. Growth of retailing and competitiveness in developing countries;

7. Retail decision-making and optimisation of business performance;

8. Online consumer behaviour;

9. Developing / Leveraging consumer-centric business;

10. Supply chain management - retail perspective;

11. Social media trends and its impact on retail / service businesses.

Additional Information

International Retailing; Retail Franchising as a Growth Strategy for Business; Changing Consumer Behaviour and Shopping Attitudes and its Impact on Consumer Marketing; Retail Supply Chain Management; Retail Marketing and Strategic Management; Developing Supply Chains/Distribution Channels in Emerging Economies; New Channels for E-tailing and its Strategic Impact on Traditional Retailers

Programme involvement

Specialist fields

Experience

Achievements

Membership

Publication summary

Clients

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Working papers

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Showing 51 publication(s)

Book contribution

  • Sanghavi, N. "Internationalisation of Retailing: A Study of Expanding Retailing Operations to China: Strategic Overview." In Services Management in Asia Pacific, ed. Jayachandran, C., Ali, J., Chatterjee, S. and Chiamsri, S, 2007. eScholarID:3b2612
  • Sanghavi, N., Douglas, L. "Internationalisation of Retailing: A Study of Expanding Retailing Operations to China: Strategic Overview." In Services Management in Asia Pacific, ed. Jayachandran, C., Ali, J., Chatterjee, S. and Chiamsri, S, 2007. eScholarID:3b2847
  • Sanghavi, N. "Franchising as a Growth Strategy in the Japenese Retail Market." USA: 2003. eScholarID:3b4615
  • Sanghavi, N. "Retail Franchising in Denmark: strategic overview." CCH Editions, 2002. eScholarID:3b4617
  • Sanghavi, N. "The Use of Franchising as a Tool for SME Development in Developing Economics: the case of Central European countries." 171-188.CCH Editions, 2001. eScholarID:3b4616
  • Sanghavi, N. "Internationalisation of Retailing: a case of expanding retailing operation to India." 1998. eScholarID:3b4613
  • Sanghavi, N. "Internationalisation of Retailing: a study of expanding retailing operations to China - challenges and opportunities." 1997. eScholarID:3b4614
  • Davies, G., Sanghavi, N. "Market innovation and internationalisation: the success of Toys 'R' Us." 207-218.1995. eScholarID:3b4612

Journal article

  • Sanghavi,N.,Bell,D.,Winig,L. "Marks and Spencer: Plan A." Harvard Business School Case Study no. N9-509-029(2008) . eScholarID:156171
  • Muntze-Jones, Nitin Sanghavi. "You Can Do It When YOU B&Q It." ECCH Case Study(2008) . eScholarID:127242
  • Sanghavi, N., David Bell. "A Differentiation Strategy at Asda." Harvard Business School Case Study(2007) . eScholarID:1b4668
  • Sanghavi, N., David Bell, Mary Shelman, Virginia Fuller. "Hariyali Kisaan Bazaar: A Rural Business Initiative." Harvard Business School Case Study(2007) . eScholarID:1b4670
  • Sanghavi, N. "FDI and Retail Industry - A Strategic Overview." September(2002) . eScholarID:1b8523
  • Sanghavi, N. "Internationalisation of Retail/Service Businesses - Opportunities/Challenges."(2000) . eScholarID:1b8527
  • Sanghavi, N. "Franchising as a tool for SME development in transitional economies: the case of Central European countries." 21 (11)(1998) : 35-44. eScholarID:1b8526
  • Sanghavi, N. "Retail franchising as an international growth strategy – a case of Body Shop International plc." 2 (4)(1998) . eScholarID:1b8525
  • Sanghavi, N. "Development of franchising in transitional economies." 21 (8)(1997) . eScholarID:1b8528
  • Sanghavi, N. "Pharmacy in a new age commercial environment." 255 (6885)(1995) : 615-619. eScholarID:1b8529

Conference contribution

  • Liu, W.; Sanghavi, N. and De Mattos, C. 2013. A Comparative Study of Power of Large State-owned and Private-owned sellers (Manufacturers) over Small Buyers (Distributors) under an Oligopolistic Industry Setting – the Case of the Steel Industry in China. In British Academy of Management Conference10 September 2013 - 12 September 2013. Liverpool. eScholarID:209566
  • Anja Stefan, Claudio De Mattos, Nitin Sanghavi. 2013. Pertinent Issues Regarding the Effective Interaction between New Product Development and Brand Management: The Case of Slovenian Companies. In EMAC 2013 European Marketing Academy 42nd Annual Conference04 June 2013 - 07 June 2013. Istanbul, Turkey. eScholarID:197087
  • Li, L., Sanghavi, N. and De Mattos, C. 2012. An Exploration of the Self-Congruity of Global Consumer Brands and Consumers' Self-Image toward Purchase Experience from a Cross-Cultural Perspective: Some Initial Empirical Findings. In British Academy of Management (BAM) Conference 11 September 2012 - 13 September 2012. Cardiff, Wales, UK: British Academy of Management. eScholarID:175689
  • Li, L., Sanghavi, N. and De Mattos, C. 2011. A value-oriented exploration into the impact of congruence between global consumer brand image and consumers' self-image on purchase intention in cross-cultural contexts. In 14th Annual Irish Academy of Management Conference31 August 2011 - 02 September 2011. Dublin, Ireland.. eScholarID:130541
  • Li,L.,Sanghavi,N. and De Mattos, C. 2011. An Investigation of the Image Congruence of Global Consumer Brands and Consumers' Self-image: A Cross-cultural Perspective. In 12th International Conference on Global Business and Economic Development 21 July 2011 - 23 July 20111366-1375. SSB/SGBED. eScholarID:156175
  • Li, L., Sanghavi, N. and De Mattos, C. 2011. An Investigation of the Image Congruence of Global Consumer Brands and Consumers’ Self-image: A Cross-cultural Perspective. In 12th International Conference on Global Business and Economic Development (SGBED)21 July 2011 - 23 July 20111366-1375. Singapore. eScholarID:130543
  • Zhu, H., Jackson, P. and Sanghavi, N. 2011. Towards an integrated approach to internal branding: a conceptual model. In 14th Irish Academy of Management Conference31 August 2011 - 02 September 2011. Dublin, Ireland: Proceedings of the 14th Irish Academy of Management Conference. eScholarID:156179
  • Li, C. 2011. A value-oriented exploration into the impact of congruence between global consumer brand image and consumers' self-image on purchase intention in cross-cultural contexts. In 14th Annual Irish Academy of Management ConferenceNaN. Dublin, Ireland.. eScholarID:227157
  • Li, C. 2011. An Investigation of the Image Congruence of Global Consumer Brands and Consumers? Self-image: A Cross-cultural Perspective. In 12th International Conference on Global Business and Economic Development (SGBED)10. Singapore. eScholarID:227158
  • Longfei Li , Nitin Sanghavi and De Mattos, C. 2010. An Innovative Investigation of the Congruence of Brand Image and Consumer's Self-Image in Retailing Industry:A Cross-Cultural Perspective. In SGBED Society 3rd Research Symposium 08 June 2010 - 11 June 2010. Barcelona,Spain: SGBED Society/EADA. eScholarID:127235
  • Li, L., Shangavi, N., De Mattos, C. 2010. An innovative investigation of the congruence of global consumer brand image and consumers’ self-image in the retailing industry: a cross-cultural perspective. In Third Research Symposium - Society for Global Business and Economic Development (SGBED)17 June 2010 - 19 June 2010. Barcelona, Spain. eScholarID:85296
  • Sanghavi, Nitin. 2010. Challenges and Opportunities Facing European Retailers. In University of St. Gallen, GDL 10th Anniversary conference25 June 2010 - 25 June 2010. University of St. Gallen, Switzerland. eScholarID:156168
  • Houyi Zhu, Nitin Sanghavi. 2010. Employee Engagement as Innovative Leverage in Internal Brand Management. In SGBED Society 3rd Research Symposium 08 June 2010 - 11 June 2010. Barcelona, Spain: SGBED Society/EADA. eScholarID:127240
  • Sanghavi, N., Douglas, L. 2007. 'Internationalisation of Retailing: Strategic Overview of Retail Internationalisation to Japan. In International Conference on Global Business and Economic Development. eScholarID:2b835
  • Sanghavi, N. 2007. Internationalization of Retailing: Strategic Overview of Retail Internationalisation to Japan. In International Conference on Global Business and Economic Development. eScholarID:2b575
  • Sanghavi, N. 2006. Changing Retailer-Supplier Partnership in Asia - Strategic Perspective. In International Conference of International Business and Economic Development. eScholarID:2b574
  • Sanghavi, N. 2006. Knowing Your Market: Doing Business in India. In Draper's Sourcing and Selling Fashion in India. eScholarID:2b576
  • Sanghavi, N. 2003. Internationalisation of Retail/Service Businesses: Strategic Opportunities and Challenges. 1023-1030. eScholarID:2b1869
  • Sanghavi, N. 2002. Retail Franchising as an International Growth Strategy: An Overview. In International Society of Franchising Conference, Orlando, USA. eScholarID:2b572
  • Sanghavi, N. 2002. Retail Franchising as an International Growth Strategy: an overview. eScholarID:2b1876
  • Sanghavi, N. 2001. The Use of Franchising as a Tool for SME Development in Central European Countries. eScholarID:2b1868
  • Sanghavi, N. 2000. Customer Retention and the Implications for the Internet: a case study of the UK Book Retail Market. eScholarID:2b1878
  • Sanghavi, N. 1999. The Rise of Online Marketing Channels: a case of internet shopping in the UK - strategic overview. eScholarID:2b1877
  • Sanghavi, N. 1998. Retail franchising as an international growth strategy - strategic overview. eScholarID:2b1867
  • Sanghavi, N. 1997. Franchising as a Tool for SME Development in Transitional Economies: the case of Central European countries. eScholarID:2b1874
  • Sanghavi, N. 1997. The Value Chain and Direct Product Profitability: strategic linkage - a case study for the home shopping sector. eScholarID:2b1870
  • Sanghavi, N., Pavlin I. 1996. Franchising and Small Business Development: The case of transitional economies. eScholarID:2b1873
  • Sanghavi, N. 1995. Emergence of alternative retail channels and their impact on the retail sector in Indonesia. eScholarID:2b1871
  • Sanghavi, N. 1995. Expanding your retailing operations to developing countries - South East Asia, India and China. eScholarID:2b1872
  • Sanghavi, N. 1995. Internationalisation of retailing - a study of retailing in developing economies of South East Asia, India and China. eScholarID:2b1866
  • Sanghavi, N. 1995. Retail franchising in Denmark - strategic overview. 31 pgs. eScholarID:2b1875