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MBS opens door to China with new business initiative

MBS’ China Centre Director, Sherry Fu, has been appointed as an envoy for Manchester city in the new business-led initiative, the Manchester-China Forum.

The official Manchester-China Forum launch event took place at the House of Lords and Sherry was joined by Manchester Business School alumnus, William Vanbergen, Founder and Managing Director of BE Education.

The first of its kind, the government-backed forum is set to encourage businesses across Greater Manchester to explore opportunities in China and maximise the potential for growth in trade, inward investment, tourism and education.

As the only representative from a business school to attend the forum, Sherry Fu said of her recent appointment: “Both Manchester and China are rich in culture, heritage and opportunities and the Manchester-China Forum will allow these to become more accessible to individuals and businesses across each nation.

“William Vanbergen has achieved great success with his own business in China, which demonstrates how Manchester Business School is raising awareness and creating opportunities among the Sino-British business community.”

Sherry has 15 years’ experience working in Mainland China, Hong Kong, Macau and the UK. In 2008 she established the MBS China international Centre in Shanghai, developing and implementing the School’s strategies in the region. The Centre runs the Manchester Global MBA programme, Tongji/MBS Dual MBA programme, and joint DBA programme in conjunction with Shanghai Jiao Tong University as well as talent management programmes for world leading companies.

Expanding Manchester’s links with China, the Forum will support the growth of Manchester’s exports to China by 2018, increase inward investment from Chinese companies and secure direct air routes between Manchester and China.

Chaired by Chief Executive of M.A.G Group, Charlie Cornish, The Forum boasts a network of key partners, including AGMA, UKTI, CBBC, GMCC, Pro-Manchester, Visit Manchester, the Chinese Arts Cenre, CRCC Asia, The University of Manchester and Manchester Business School.